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As you know by now, the real estate market has cooled off considerably. As a seller, this means you need to take extra steps when it comes to the sales process.

Selling your home comes down to a number of key factors. The price compared to the surrounding market is surely one of the factors as is the overall condition of your property. Another aspect that is of immense importance is the curb appeal of the home.

Traditionally, the curb appeal of a home is described as the appearance when a potential buyer drives up to the home. The idea is that the home should immediately produce a positive feeling, to wit, the buyer thinks they could live in it. While this concept certainly remains true today, it has also expanded in scope.

Over 70 percent of potential home buyers now use the web to view and filter out homes. This means you need to have your home listed online or you risk missing out on a huge pool of potential buyers. With online listings, however, there is a catch. Buyers who are sitting and clicking through homes expect to see certain things. Instead of a shiny picture of the home from the outside, they now expect to see images of the interior.

When it comes to selling these days, you have to give the buyers what they want. In the case of online web listings, this means interior photographs of bedrooms, living rooms and so on. Essentially, the curb appeal aspect of selling your home has expanded beyond the traditional definition.

Before you start shooting pictures of the interior of your home, you need to give some thought to staging. Staging is simply organizing the rooms in a manner that gives the best impression. It is the interior equivalent of getting your landscaping in shape. One of the aspects that may come up is your furniture.

For most families, furniture is something to be used in living. This means it suffers wear and tear. Hey, that's life! When it is time to sell, however, that wear and tear can hurt your curb appeal. You need to objectively evaluate whether your have a furniture problem. If you do, you can obviously go out and buy new pieces. Since this tends to be expensive, another option is to rent furniture if you only need a few pieces. You can do this at furniture rental stores and the cost is a lot less than buying.

Undoubtedly, curb appeal is a huge factor in home sales. If you are selling, make sure you understand the furniture in your home is part and parcel to it in these digital days.